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London February 9, 2011 The BARCO Innovation in Cinema Award was presented Tony Meehan – Chairman of RAAM and the Awards jury said:
On receiving the award, Derek Brandon, Manager, Your Local CInema .com said:
:::::::::::::::::::::: It was a busy night at the RAAM Awards in London tonight for the 2011 RAAM Awards, which recognises and rewards the best in the UK and Ireland's Cinema exhibition and Film distribution industry. Lord Puttnam received the top International award for his significant contribution to the UK and international film industry. The award was presented by his very good friend, Oscar and BAFTA award winning film director Sir Alan Parker. Michael Dwyer, the former film critic of the Irish Times who died a year ago was recognised posthumously The award was presented by another award winning film director Jim Sheridan. Brothers Trevor and Nigel Green, joint owners and Managing Directors of Entertainment Films, were honoured in recognition of their establishment of a major business and their selfless support and charitable commitments to the UK film industry. In the distribution categories Warner Bros who picked up the Distributor of the Year Award; Disney cleared the Movie of the Year, 3D Movie of the Year sponsored by Dolby with Toy Story 3 and the IMAX Movie of the Year with Alice in Wonderland sponsored by IMAX. Fox did not go home empty handed, winning the Foreign Language Movie of the Year category with My Name is Khan. In the independent Distributor category Entertainment One picked up the top independent distributor award for the first time with much of its success due to the excellent box office results achieved by Twilight.
:::::::::::::::::::::: In the Cinema categories Two new cinemas were crowned as top UK Cinema and top UK Independent cinema of the Year. Vue Entertainment's Westfield cinema in west London and David William's new White River cinema at St Austell in Cornwall were deemed to be best in class. In Ireland, Vue Dublin also won the top circuit award and the Cineplex at Carrick on Shannon became a second time winner at the awards having previously won best independent cinema three year ago. The BARCO Innovation in Cinema Award was presented to Derek Brandon of YourLocalCinema.com, a unique company providing important technology support for cinema customers with difficulties hearing and seeing films.
:::::::::::::::::::::: Tony Meehan – Chairman of RAAM and the Awards jury said:
" These awards are unique because the results are based on commercial success, not personal or individual tastes. Each award recognises the people in film distribution and cinema exhibition who work really hard make their films successful. "I was particularly pleased with the Board's award to Your Local Cinema.com – the BARCO Innovation category. This company and its services add so much value to those with impaired sight and hearing. An extremely important statement from our board in support of the disabled in our society. "The top movie awards are based on box-office performance and therefore must be considered as the definitive peoples' choice of what the public want. The UK and Irish box office results for 2010 again exceeded £1billion which confirms Cinema is good value and is enjoying protection from the current economic challenges both countries face. "The top cinema awards are based on the cinema's ability to meet public expectations insofar as overall services including; film choice and timing, alternative content, concession offer, theatre comfort and technology. "In the past seven years the awards have become established in the UK and Irish Cinema industry. We have worked with leading cinema operators and film distribution executives in both countries so that they can recognise and say thank you to all the people who distribute and screen films seven days a week, all year long. The RAAM Awards reach out to the whole industry irrespective of the size or location of the cinema or film distributor."
:::::::::::::::::::::: Further information: http://www.raamawards.com/ Details of all 2010 awards and previous winners can be
found
:::::::::::::::::::::: Established to celebrate success in the UK and Irish cinema and film distribution industry the awards have become established as an important date in the calendar for cinema owners and operators and film distribution. Sponsors of the 2009 RAAM Awards are; BARCO; DOLBY; IMAX; NEC, RENTRAK VARIETY WALT DISNEY STUDIOS MOTION PICTURES UK & IRELAND The RAAM Awards are decided by an independent advisory board drawn from across the UK and Irish cinema industry; current members include; Roger Pollock, Executive Vice President Paramount Pictures International; Trevor Green, joint Managing Director Entertainment Film; Trish Long Vice President and General Manager Walt Disney Studios Motion Pictures – Ireland; Alan North – Director of Sales - Walt Disney Studios Motion Pictures – UK; Tim Richards CEO Vue Entertainment; Justin Ribbons MD Empire Cinemas; Graham Spurling, Director Movies@Cinemas – Ireland; Peter Buckingham, Head of Distribution & Exhibition UK Film Council; Phil Clapp, CEO Cinema Exhibitors' Association; Steve Perrin Chief Executive UK Digital Funding Partnership; David Hancock, Head of Film & Cinema Screen Digest, Tony Meehan RAAM Management.
"With ageing, loss of some hearing or sight is inevitable. Subtitled and audio described (narrated) cinema enables people with hearing or sight loss to enjoy film presented in its original and best form - the cinema. The Your Local Cinema .com website & information service exists to create nationwide awareness of - and build audiences for - subtitled & audio described films & shows. Cinema subtitles, displayed along the bottom of the screen, include the spoken text as well as descriptions of sounds such as 'door creaks', 'footsteps approaching', 'gunshot'.
Cinema audio description is a recorded narration, delivered through wireless headphones, which explains, during gaps in the dialogue, what is happening on screen.
It's the accessible cinema experience:
Sponsored by the UK Film Industry
The Your Local Cinema .com listings & information service is a social enterprise, fully supported and funded by the UK film industry. It exists to meet the needs of a niche, specialist audience - film fans with hearing or sight loss that need assistance to enjoy the cinema experience. Not just our ageing society, but people of all ages. Profit plays no role as an incentive. Social benefits such as equality, inclusion and community integration are the goals. The positive feedback received from those helped provides the motivation to continue the passionate, dedicated work. (Feedback here) Your Local Cinema .com is extremely grateful for any support, whether it be financial or in-kind. Taking costs out of the organisation is, in many ways, just as important as bringing funds in. Sponsors and media partners make a valuable contribution, allowing further development of the service, helping to attract new audiences, and maximising the output from administrative effort. In-kind sponsors of all types are welcome - be they product or service oriented, whether they aid the service itself or the marketing and administration behind it. Without sponsorship support, the service would simply not be able to operate. Click the graphic below to read about the sponsors of Your Local Cinema .com.
An award winning service. The Your Local Cinema .com website & information service has been successful in winning some high-profile awards voted for by the public. Winning awards helps to spread awareness of 'accessible' cinema. Awards: In 2011 the service won the Barco 'Innovation in Cinema' award at the annual Raam Awards in London. The RAAM Awards recognise and reward the efforts, achievements and successes of companies and individuals who work in the film industry. In 2009 the service won The British Telecom 'BT Remote Workers' Award', which honours people who manage to run a successful business without an office, using mobile technology such as a laptop or smartphone. Hundreds of entries were received for the awards and the judges selected the winner based on the individual or company that demonstrated how remote working had created the greatest positive impact. In 2009 the service won The Daily Mail 'People's Choice' Enterprise Award. The event, hosted by the Institute of Directors, recognises people who have turned their ideas into reality. Finalists had to endure a 'Dragons Den' style pitching process from the high profile judges. Thousands of people, including readers of the Daily Mail newspaper voted for the twenty finalists, and Your Local Cinema .com' received the most votes overall. Furthermore, our service beat hundreds of projects, with many thousands of votes, to make the final three in the 'Best Arts Project' category of the 2009 National Lottery Awards. The Awards recognise the difference that lottery funded projects have made to local communities. The ceremony was broadcast live, primetime, on BBC1, exposing millions of people to accessible cinema. We are proud to work alongside colleagues in film distribution, cinema exhibition, technology companies and various groups representing people with hearing or sight loss to help ensure that the cinema experience can be enjoyed by all.
In recent years, the progress made in the It is estimated that about nine million people in the UK have some level of hearing loss – one in seven of the population. Each year around 800 children are born in the UK with significant hearing loss while more than 700,000 people, including 34,000 children and young people, are severely or profoundly deaf. Some two million have significant sight loss and every day another 100 people start to lose their sight. Before 2000, the only way people with severe hearing loss could enjoy cinema was to watch a foreign-language film. And people with severe sight loss would never dream of visiting a cinema. Today people with any level of hearing or sight loss can enjoy the popular social activity of a trip to the cinema. Every digital-equipped cinema can enable film fans with hearing loss to enjoy the big screen experience. Subtitle facilities are built-in. More than 300 can broadcast an audio described soundtrack (a compatible infra-red system and wireless headphones are required). UK distributors ensure that subtitle and audio description files are available for most popular film releases - including 3D releases. Subtitle and audio description files for most popular films are also available for digital 2D (included on the regular DCP) and 35mm-based subtitle systems (supplied on CD-Rom). Note: Subtitled 3D films require a separate DCP, available from the films' distributor. Every week exhibitors screen more than 600 English-language subtitled shows nationwide, and thousands more audio described performances. For people with hearing or sight loss, cinema is not the out of bounds social activity of the past, but is now a very accessible, welcoming, exciting, day or night out with family or friends.
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If you would like to receive our bulletins, or if you run a cinema and would like to have your accessible shows publicised, please email us at subtitles@yourlocalcinema.com
Another satisfied customer! 'Accessible' cinema has made a huge difference to the lives of cinema-goers with hearing or sight loss. Below is a selection of quotes and reports from people with hearing or sight loss who have discovered - or rediscovered - the joys of cinema-going, thanks to subtitles and audio description.
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